Quote the job before you drive to it.
SoFlo AI's estimator turns a photo into a professional estimate in minutes. Close more jobs. Eliminate wasted truck rolls. Respond faster than every competitor.
The Problem
Free estimates aren't free.
Every time you drive across town to quote a job that doesn't close, you've spent 30–90 minutes and $50–$150 in time, fuel, and opportunity cost. For a contractor giving 15–20 estimates a month, that's potentially $3,000 in wasted time — every single month — before you've billed a dollar.
And speed matters. Homeowners often hire the first contractor who responds with a real number. If your competitor can quote in three minutes and you're scheduling a site visit for Thursday, you've already lost.
The AI estimator fixes both problems at once.
How It Works
Step 1 — The customer sends a photo
When a lead calls or messages in, your AI receptionist sends them a simple link. They photograph the system, unit, or area — a furnace, an electrical panel, a leaking pipe, a section of roof. No app download required.
Step 2 — AI analyzes the image
Our system reads the photo. It identifies the equipment make and model, estimates the age and condition, detects visible issues, and cross-references your pricing to build a professional estimate range.
Step 3 — Quote is ready to send
Within minutes, a professional estimate is generated — formatted, accurate, and ready to send to the customer. Before you leave the office. Before your competitor calls back.
What the AI Reads
The estimator is trained specifically on home services equipment. It's not a generic AI tool — it recognizes:
- HVAC: Central air units, heat pumps, furnaces, mini-splits, air handlers, ductwork, thermostats, condenser coils, evaporator coils
- Electrical: Panels, breaker boxes, wiring, outlets, service entrance, meter bases
- Plumbing: Water heaters, pipes, fixtures, water softeners, pressure tanks, visible leaks
- Roofing: Shingle condition, flashing, gutters, visible damage, approximate square footage
- Pest Control: Entry points, visible damage, nesting indicators
- And more — configured to your specific trade
How It's Customized for Your Business
Generic tools give generic estimates. We configure your estimator to match your actual business:
- Your labor rates and material costs
- Your service area and travel time factors
- Your standard scope of work for common jobs
- Your pricing tiers (standard, priority, emergency)
- Your brand voice and estimate format
The result is estimates that look and feel like they came from you — because they did.
The Math on Truck Rolls
If you give 15 estimates per week and 40% don't close, that's 6 wasted site visits. At 60 minutes and $75 in time and fuel per visit: $450 wasted every week. Per month: $1,800. Per year: $21,600.
The AI estimator doesn't eliminate site visits for every job — some jobs need eyes on the problem in person. But for the majority of routine estimates, a photo is enough to give a real number. Even cutting your wasted truck rolls in half saves you over $10,000 a year.
How It Connects to Your Receptionist
When a lead comes in through your AI receptionist, the estimator workflow starts automatically. The customer gets a link to submit photos before you've even seen the lead. By the time you check your phone, a quote may already be ready to review and send.
Faster response. Less effort. Higher close rate.
Who This Is For
HVAC companies tired of driving across town for free estimates that don't close. Plumbers and electricians who lose jobs to competitors who quote faster. Roofers managing high volumes of inspection requests after storm season. Any home services contractor who wants to scale estimates without scaling headcount.
What Setup Looks Like
Week 1: We learn your pricing, your common job types, and your estimate format. We configure the estimator to match your rates and scope of work.
Week 2: We connect it to your receptionist and test the workflow end to end. You approve a set of sample estimates before anything goes live.
Ongoing: As your pricing changes or you add services, we update the estimator. Monthly tune-ups included.
Pricing
Custom pricing quoted after discovery call — based on your trade, volume, and configuration needs.
I used to spend 45 minutes driving to quote a job. Now I send a link, the customer takes a photo, and I have a quote ready in three minutes. We're closing 40% more estimates because we respond faster than anyone else.
— HVAC Contractor, Palm Beach County
Questions we hear a lot.
Stop driving to quotes that don't close.
Book a free 30-minute demo and see the estimator work in real time. We'll walk through a sample job from your trade and show you exactly what the output looks like.
Or call us directly: 772-247-1974